Big problem? Meet bigger solution.
ThinkWell is our proprietary ideation-based strategic process. ThinkWell is central to working with Element5. ThinkWell puts more minds on your problem, which leads to smarter, more informed strategies, as well as solutions that actually show business results. Most ideation processes focus on coming up with wild ideas in the hopes that one wild idea might just work. Not the case, it turns out. Only 10% of ideas are really good, and of those, only 10% will make it to market. That means you need over 200 ideas a year to remain competitive. Are you able to do that? ThinkWell focuses on the problem, the audience, and the likeliest outcomes. This ensures sensible solutions that lead to profitable results. Here’s (briefly) how it works:
- We identify and reframe your actual problem—not the one you think it is.
- We collaborate with your team experts to create well-informed strategies
- The ThinkWell process builds useful, profitable solutions—not just wild ideas.
- ThinkWell’s implementation plans get the approved solutions in-market, and on time.