Dave Linabury
Oct 8, 2018
What does reframing a problem mean?
Marketing
Reframing Your Actual Problem
What does reframing a problem mean?
Many companies that have gotten by without marketing have no benchmark for spending. The problem is, they don’t know what they should be spending.
Demand Creation and Demand Generation are two terms thrown about by marketers in client meetings. They represent two sides of the same coin but have very different approaches and benefits.
At Element5, we created Pinterest campaigns for two clients (one paid and one organic) to help increase the reach of content and generate more sales. Here is how Pinterest improved our content market campaigns.
You’ve probably had agencies tell you traditional marketing is dead, o no longer effective. That’s not entirely true. And we’re a digital agency. We should be pushing that mantra. The thing is, it really depends on your industry.
Whether you have 5 stores or 500 stores, these tactics will help you be found where your customers are searching.
One thing I’ve noticed repeatedly over the past 25 years: every industry is plagued with terminology and jargon.
Here’s how to incorporate branding into your marketing—the right way.