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Element5 Digital – An Award-Winning Agency

Paul Chambers

By Paul Chambers | September 2017

When you work hard and stick to your vision, people notice. We’ve always believed in our CEO’s mission: “Try to make the internet a better place with every project we undertake, or as we like to say, “Craft a better web.” Recently, we were added to a select list of Detroit heavyweights (like Huge, Campbell Ewald, GTB, and Identity, etc.) on the Digital Agency Network. This is not a paid directory listing, nor did we apply. It’s a recognition of our work. We’re humbled to be listed as one of the Best Digital Agencies in Detroit. Reach out to us. You’ll see why.

At Element5, we push the limits to create award-winning websites

This year at Element5, we have been working hard and have some exciting news to share. We are very proud to announce that we have won four awards this year — and counting!

Every member of our team who is involved in website projects puts their all into it. We are committed to doing the right thing, pushing the bounds of creativity, and having fun while doing it. It is always a satisfying victory when your hard work is awarded and we are proud of our team members who worked on these projects. Find out what awards we won and what projects these were for below!

Platinum DotCOMM Awards

Cinergy Entertainment

Earlier this year, we redesigned Cinergy Entertainment’s website, which launched in June.  Cinergy has multiple locations, so we improved the functionality of the site by developing a conditional logic that loads specific content based on the user’s location. We also modernized the site by giving it a fresh and modern look that still followed their brand guidelines.


Updating the design and creating a better user experience won us a Platinum DotCOMM Award and increased the website sessions by 34.42%.

Goodwill Industries of Detroit

In May, we launched Goodwill Detroit’s website. The focus of this website was on user experience and accessibility. We lowered the reading level of the content to 3rd grade to allow for most Americans to be able to understand it. We also considered color blindness in our approach to the design. We received a Gold DotCOMM Award for the Goodwill Detroit website. Now a majority of Goodwill’s visitors will be able to easily navigate the site and understand the positive effect Goodwill has on our community.

“We are very happy with the site and our working relationship throughout the project. Thank you, all of you, for your patience and cooperation and most importantly your guidance through the entire project. A new website is daunting and I felt comfortable working with you and the rest of the team the entire time” – Alison Figliomeni, Digital Marketing & Public Engagement

Goodwill Detroit’s website has had over 10,688 sessions since its launch in May, with over 79% of these being new sessions.

AVA Digital Award

Applied Fitness Solutions

Applied Fitness Solutions is a gym that offers personal training and group fitness classes. They were looking for a modern website and a way to better understand their clients’ fitness goals.

We created a custom quiz people can take on their website before speaking to a fitness coach. This site was launched last October and received a Gold AVA Digital Award this year.

“Just wanted to say the new website looks fantastic! I used it a few minutes ago–really great job! I can tell it was a lot of work but it’s definitely paid off. You killed it.” – Corinne, AFS

After launch, Applied Fitness Solution’s website has had 230,516 sessions, 45% new sessions, and over 42,000 goal completions.

Communicator Award

Spa Renaissance & Plastic Surgery

Spa Renaissance not only needed a more modern site, but they wanted to simplify and improve the user experience. We created custom icons for their beauty and plastic surgery services, incorporating gold elements across the site to give it an elegant feel. This site was launched last September and received a Communicator Award of Distinction this year.

Since the launch, Spa Renaissance’s site has achieved had over 30,000 sessions with 67% being new sessions.

Do you want your website project in the hands of an award-winning agency? Contact us today get started!

Paul Chambers

Written by

Element5 Digital

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